{"product_id":"9781943451586","title":"Instant Pot(r) Obsession: The Ultimate Electric Pressure Cooker Cookbook for Cooking Everything Fast","description":"\u003cp\u003eInstant Pot appliances have sold hundreds of thousands of units in 2016, inspiring a rabid fan base of over 119,000+ members on the Instant Pot Facebook Community (www.facebook.com\/groups\/InstantPotCommunity\/). After making just a few recipes, newbies quickly turn into fanatics. This is the only cookbook written expressly for Instant Pot owners dedicated to using this multifunctional appliance as often as possible. It's no wonder they call themselves Instant Potheads.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePublisher Marketing\u003c\/strong\u003e: IntroductionChapter 1. A Healthy ObsessionHow Many Instant Pots Is Too Many?Beyond the BasicsA Plentiful PantryPamper the PotMoving Past PressureFrequently Asked QuestionsThis Book's RecipesSidebar: Pressure in the Pot: A RefresherSidebar: Must-Have AccessoriesSidebar: The Best Chicken Ever (from Frozen!)Chapter 2. Breakfast 20 recipesChapter 3. Vegetables and Sides 20 recipesChapter 4. Beans and Grains 18 recipesChapter 5. Soups, Stews, and Chili 15 recipesChapter 6. Fish and Seafood 10 recipesChapter 7. Poultry 20 recipesChapter 8. Meat 20 recipesChapter 9. Dessert 12 recipesChapter 10. Broths, Sauces, Dips 15 recipesMenus for Special Occasions Instant Pot Cooking Time Charts Measurement Conversion Charts The Dirty Dozen and the Clean Fifteen List Recipe IndexIndex Brief Description : A cookbook giving quick pressure cooker recipes. Also includes tips on cleaning and taking care of your pot. Description for Sales People : Selling Points: -The Instant Pot is the #1 most popular kitchen appliance right now-There is only one professionally-published Instant Pot cookbook in existence, and we published it. Per Bookscan, it's sold over 12,000 copies since publishing April 6, 2016 (that's less than 4 months)-There is a large, active, and vocal online Facebook community of Instant Pot users. It has over 91,000 members. Members frequently ask for recommendations for their favorite electric pressure cooker cookbooks.-The Instant Pot company is aware of this cookbook and has agreed to do a promotional post to its community when it publishesAudience: -Instant Pot users who are crazy for the appliance and more recipes for it-Instant Pot users who want insight into how to make the most of the IP.-Similar to slow cooker users, most of the audience consists of moms of young families and older duos looking to make big meals in a short period of time, often freezing leftovers for later use -Young singles and couples who don't want to spend a ton of time cooking.-Facebook Instant Pot communityMarketing Plans: - Based on our work in support of this year's bestseller Instant Pot we've come to know the \"Instant Potheads\" very well.- We will be targeting this fan base online with a series of fun contests that gets to the heart of their \"obsession\" including connecting with the official FB community of Instant Pot to run an \"enter to win\" decal contests (oh yes, that's a thing: https: \/\/www.etsy.com\/search?q=instant+pot+decals)- Instant Pot is all over the media: http: \/\/www.realsimple.com\/food-recipes\/cooking-tips-techniques\/why-i-gave-up-my-slow-cooker-for-the-instant-pot?xid=soc_socialflow_facebook_realsimple- It was Amazon's top selling product sold on Prime Day 2016: http: \/\/www.thekitchn.com\/today-is-the-day-you-should-buy-an-instant-pot-233515 Biographical Note : JANET A. ZIMMERMAN is the award-winning author of six other cookbooks, including the bestselling Instant Pot Obsession . She writes and cooks with her partner, Dave, in Atlanta. Publisher Marketing :\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback | \u003cstrong\u003ePages:\u003c\/strong\u003e 264 | \u003cstrong\u003ePublication Date:\u003c\/strong\u003e 2017-03-07\u003c\/p\u003e","brand":"Callisto","offers":[{"title":"Paperback","offer_id":46475947802755,"sku":"9781943451586","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/6830\/8099\/files\/9781943451586.jpg?v=1770270291","url":"https:\/\/sebink.com\/products\/9781943451586","provider":"Sebink","version":"1.0","type":"link"}